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How to Get More Customers for Your East Texas Business

  • Writer: Jessica Boggio
    Jessica Boggio
  • Jul 9
  • 3 min read

Updated: Aug 9

local shop owner taking payment from a new customer

Ever feel like your business is the best-kept secret in town?


You’re not alone. Many East Texas small business owners pour their hearts into serving customers but struggle to get the word out. The good news? You don’t need a massive budget to attract more customers. Small, consistent steps can make a big impact.



5 Simple Ways to Get More Customers


Here are 5 simple ways to get more customers for your East Texas small business without breaking the bank:


1️⃣ Claim and Update Your Google Business Profile


When people search for services like yours in East Texas, your Google Business Profile (GBP) is essential. It helps you show up locally. First, make sure it’s claimed. Keep it accurate and updated with your hours, services, and fresh photos. Regular posts will keep it active and engaging.


2️⃣ Post Consistently on Social Media


You don’t need to post daily, but being consistent helps. Customers in your local community will remember you. Share behind-the-scenes moments, customer stories, specials, or tips related to your services. A simple post reminding people you’re here can lead to your next sale.


3️⃣ Collect and Share Reviews


Happy customers are your best advocates. Ask them to leave a Google or Facebook review. Positive reviews build trust and improve your local search visibility in East Texas. Share snippets of these reviews on social media and your website to attract new clients.


4️⃣ Build an Email List


Collecting emails is a great way to stay connected. This list allows you to share specials, tips, or updates about your business. Start with a simple sign-up sheet in your store or a link on your social media and website. Make sure your email communications are valuable to your customers.


5️⃣ Network in Your Local Community


People in East Texas love doing business with those they know. Attend local events, farmers markets, and chamber meetings. Collaborate with other small businesses to cross-promote each other. Building relationships helps create a supportive network.


The Importance of Local Engagement


Engaging with your community can lead to long-term success. When locals see you involved, they feel more connected to your business. Consider hosting events or joining community programs. This kind of visibility reinforces your commitment to the area.


Take time to understand the needs and preferences of your customers. Ask for feedback, and make adjustments based on their suggestions. This interaction not only strengthens relationships but also improves your services.


Utilize Online Tools


In today’s digital age, utilizing online tools can help streamline your outreach. Consider using scheduling tools for social media posts. This ensures that you remain consistent without adding extra stress to your daily routine.


Search engine optimization (SEO) is also critical. Use keywords relevant to your business so that customers can find you easily online. Regularly update your website with fresh content that reflects your brand and mission.


By improving your online presence, you can significantly boost your visibility. This leads to more foot traffic and sales over time.


Growing Your Business Without Overwhelm


Growing your business doesn’t have to feel overwhelming. By taking these small, manageable steps, you can begin to see more customers walking through your door. Local support is crucial to your success.


If you’re interested in more ways to grow, consider local collaborations. Partnering with neighboring businesses can create mutually beneficial opportunities. You can attract new customers while supporting each other's efforts.


Breathe new life into your business by implementing these strategies. You may be surprised by how quickly they yield results.


✨ Ready to take the next step?


If you’re a small business owner in East Texas wanting personalized marketing tips to help you get more customers, I’d love to help.👉 Book your free 15-minute consult here.


Let’s grow your East Texas business together—one local connection at a time.

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